NEW JERSEY, January 29, 2014 – In partnership with the National Association of the Deaf (NAD), FOX Sports has committed to ensuring that there will be a dedicated camera to bring to everyone the complete ASL performance of the National Anthem and America the Beautiful during Super Bowl XLVIII on February 2nd! As the NFL announced on January 21st, Amber Zion, an accomplished deaf performer, will provide the ASL rendition of these two iconic songs during the pregame festivities of this year’s Super Bowl. With the support of the NAD and PepsiCo, Amber has been diligently preparing for her performance at the Super Bowl!
WATCH THE NATIONAL ANTHEM IN ASL!
Thanks to FOX Sports, viewers can watch Amber Zion sign all of the National Anthem and America the Beautiful prior to the kick-off on iPads and desktop computers:
For iPads: download the FOX Sports GO app
For desktop computers: go to msn.FOXsports.com/super-bowl
For more information, the following contacts are provided:
NAD: Lizzie Sorkin, lizzie (dot) sorkin (at) nad (dot) org; T/VP: 301-587-1788; FOX Sports: Lou D’Ermilio, loud (at) fox (dot) com, T: 212-556-2573; PepsiCo: Andrea Foote, andrea (dot) foote (at) pepsico (dot) com, T: 914-253-2628.
###
About the National Association of the Deaf
The National Association of the Deaf (NAD) is the nation’s premier civil rights organization of, by and for deaf and hard of hearing individuals in the United States of America. Established in 1880, the NAD was shaped by deaf leaders who believed in the right of the American deaf community to use sign language, to congregate on issues important to them, and to have its interests represented at the national level. These beliefs remain true to this day, with American Sign Language as a core value. The advocacy scope of the NAD is broad, covering a lifetime and impacting future generations in the areas of early intervention, education, employment, health care, technology, telecommunications, youth leadership, and more – improving the lives of millions of deaf and hard of hearing Americans. The NAD is a 501(c)(3) nonprofit organization supported by the generosity of individual and organizational donors, including corporations and foundations. For more information, please visit www.nad.org.
About FOX Sports
FOX Sports is the umbrella entity representing 21st Century FOX’s wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FOX Sports includes the sports television arm of the FOX Broadcasting Company; FOX Sports 1, FOX Sports 2; FOX Sports Regional Networks, their affiliated regional web sites and national programming; FOX Soccer Plus; FOX Deportes and FOX College Sports. In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com on MSN, FOX Sports GO, Whatifsports.com and Yardbarker.com. Also included in the Group are FOX’s interests in joint-venture businesses Big Ten Network, BTN 2Go and STATS, LLC, as well as a licensing agreement that establish the FOX Sports Radio Network.
About PepsiCo
PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.
Media Contacts:
For NAD:
Lizzie Sorkin
Tel: 301.587.1788
lizzie (dot) sorkin (at) nad (dot) org
For FOX Sports:
Lou D’Ermilio
Tel: 212.556.2573
loud (at) fox (dot) com
For PepsiCo:
Andrea Foote
Tel: 914.253.2628
andrea (dot) foote (at) pepsico (dot) com